- Base Year: 2018
- Estimated Year: 2019
- Forecast Period: 2019 to 2026
According to the report, the global Baijiu market was valued at approximately USD 617,810 million in 2019 and is expected to generate revenue of around USD 882,293 million by 2026, growing at a CAGR of roughly 5.26% from 2019 and 2026.
With the recovery of the global economy and the development of emerging powers, the Baijiu market is endowed with a promising future. Moreover, the increasing impact of China will further be propelling the growth of Baijiu market.
Baijiu, also known as shaojiu or archaically as sorghum wine, is a Chinese alcoholic beverage made from grain. Baijiu literally translated means white alcohol or liquor and is a strong distilled spirit, generally between 40 and 60% alcohol by volume (ABV). Baijiu is a clear liquid usually distilled from fermented sorghum, although other grains may be used; southern China versions may employ glutinous rice, while northern Chinese varieties may use wheat, barley, millet, or even Job’s tears instead of sorghum. The jiuqu starter culture used in the production of baijiu mash is usually made of pulverized wheat grains.
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Key players in the Baijiu market cover Kweichow Moutai Group, Wuliangye, Yanghe Brewery, Daohuaxiang, Luzhou Laojiao, Langjiu Group, Gujing Group, Shunxin Holdings, Fen Chiew Group, Baiyunbian Group, Xifeng Liquor, Hetao Group, Yingjia Group, Kouzi Liquor, Guojing Group, King’s Luck Brewery, Jingzhi Liquor, Red Star, Laobaigan, JNC Group, Golden Seed Winery, Yilite, Huzhu Highland Barley Liquor, Jinhui Liquor, Weiwei Group, Tuopai Shede, Xiangjiao Winery, Shanzhuang Group, Taishan Liquor, Gubeichun Group, Shuijingfang Group, Jiugui Liquor, and Huangtai Liquor.
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Forecast by Geography
The Asia Pacific dominates the Baijiu market with a huge share of 76.39%, especially in the China region. Other consumption markets are North America and Europe, with a share of 6.83% and 9.55%.
- Corporate Hospitality
- Government Reception
- Family Dinner
Ask for a discount at:
- Baijiu manufacturers
- Raw material suppliers of Baijiu
- Distributors and resellers of Baijiu
- Baijiu industry associations
- Product managers, Baijiu industry administrator, C-level executives of the industries
- Market Research and consulting firms
- Small and Medium-sized Enterprises (SMEs)